Softball - Make It Your Game!

Welcome to the "Make It Your Game!" homepage of the Softball Canada website! Here you will be able to access all of Softball Canada`s promotional materials, which we encourage everyone to use to help promote the sport of softball in your community!

The "Make It Your Game!" promotional campaign was developed by Softball Canada in 2008 in order to help grassroots associations across the country attract more members to their local softball associations, whether competitive or recreational; local, provincial or regional; and across all age groups. Softball is a sport for all ages and is accessible to everyone!

Softball Canada distributed Community Communications promotional kits all across the country over the last several years. If you are a minor softball association and have not received a kit, please contact your Provincial/Territorial Association to request one!

In addition to over 2,000 kits distributed across Canada, Softball Canada also distributed the Children’s version of a Public Service Announcement (included on the DVD of the kit) to national television chains, local television stations across Canada, and hundreds of radio stations across the country from 2008 to 2013!

Beginning in 2014, a new version of the Softball Canada PSA has been distributed to television networks throughout the country in a variety of languages! Click on the links below to view the NEW Softball Canada PSA!

"Make It Your Game!" Resource Center


New 2014 PSA Videos – Other Languages (on YouTube):
- French
- Spanish
- Arabic
- Cantonese
- Mandarin
- Tagalog

2008 Promotional Kit Materials

If you do not have a promotional kit and would like to watch the videos, simply click on the links below!

2008 PSA Videos (on YouTube):
- 30-second Children`s PSA
- 30-second Mixed PSA
- 3-minute Promotional Video

Radio spot (.mp3):
- 30-second radio spot


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(*If you would like print versions of the posters, please e-mail

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